德國家用品製造商兼通路商
 

 

Company Profile

 1. European supplier of branded products for selected household areas (German market leader)

2. Founded (1959) and still headquartered in Nassau

3. 2,000 employees worldwide

4. 4 production sites in Europe and distribution centres worldwide

5. Business Divisions:

 Household Products (75% of 2004 Sales)

Bathroom Furnishings (25% of 2004 Sales)

6.This Company holds rights to recognized brand names in each of its segments

7. Products include kitchen utensils, ironing boards, cleaning utensils,

step ladders, shelving and other storage products, shopping carts,

bath mats, towels, shower curtains, shower stalls, and curtain rods

8. Markets: Europe, Asia, the Middle East and the Americas

Sales Split(2004)-Household Division by Product Group

Kitchen &
Baking
27.0%
Scales &
Wellness
24.5%
Drying &
Ironing
23.2%
Cleaning &
Organizing
19.4%
Ladders & Miscellaneous
5.9% 

Sales Split(2004)-Bathroom Division by Product Group

Shower curtains & slide bars
32.5%
Bathroom rugs
32.5%
Shower partition
16.3%
Bathtub padding
8.8%
Accessories
7.5%
Miscellaneous

2.5%